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Archive for the ‘Business Cards’ Category

Business Cards

Wednesday, May 23rd, 2012

The use of business cards, or calling cards as they were more popularly known, is still widely prevalent today, even in this age of electronic communications. Technologies of instant communications such as Bluetooth and infrared connectivity are easier and much handier ways of sending and receiving data and information, including those contained in a business card. Yet people —and particularly businessmen— still carry around small stacks of business cards, giving them away at every chance they get and at the slightest provocation. Don’t ever tell a businessman you’ll call and he will give you his card, faster than you can say “Jack Robinson”, whoever he is, regardless of whether he has given you one earlier.

This only proves business cards still play a vital role in business or even everyday life, because even those not in business, such as students, have calling cards in their names. Why so? A number of reasons have been advanced as to the business card’s functions, and they range from as a source of personal pride to a business tool.

The functions of a business card: As a business advertising tool. A business card will normally contain the owner’s name, form or list of business or service rendered, phone or contact number/s, and some sort of catchphrase or slogan for the business. In this way the holder will immediately see in the card if the card owner is the appropriate solution to his immediate needs. So actually the card acts as a kind of ‘sleeper’ or inactive advertising for the owner, accessed when needed.

As a social link. Many people accept other people’s business cards and promptly forget both the card and the person right afterwards. Then the card is remembered when the holder needs to contact the card owner socially, and so the card is dredged up from the dustbin of ‘where-did-I-place-it’ questions. Or, you may not care what the guy sells, but he is so hunky‚Ķ

As a travelling reference. If you know a friend who requires his boat engine serviced and you bump into someone who does that, you may wish to request his card to pass to your friend, who might later pass it on to another with similar needs. Without the card, neither potential customer will remember the boat engine service provider when the service is required. With it, the card owner may well capture a whole boating association.

As a personal affectation. It is simply classy to give away business cards, even if the owner has no business. It gives the owner a feeling of ‘superiority’ -for lack of a more appropriate term-over others. It is also a lot easier to just hand a receptionist, say, your business card instead of explaining who you are.

Design Your Business Cards

Tuesday, September 22nd, 2009

If you have just started your own business and you do not have business cards, then you need to place it toward the top of your list. Business cards are a relatively inexpensive way to advertise your business effectively.

The reason business cards range greatly in prices depends on various factors. There are a multitude of paper types and print styles that go into making up business cards. If you are having a logo designed with your business cards, it will probably cost you more. Yet, if you are on a budget, simple business cards can be just as effective. There are a number of free templates available across the internet to get you started. However, you should make sure that your business cards have specific information before you start worrying about paper, layout, or design.

First, your business cars should always have your company name prominently displayed. Your business cards are a visual reminder of your company, so do not hide the company name. If your company has a slogan, you should definitely add it to your business cards. Your slogan will most likely remind the person why they wanted to do business with you. Then make sure you have your name, and possibly your job title listed. You want the people to whom you are giving your business cards to remember your name so they know whom to contact.

Another essential piece of information for your business cards is your phone number. You will want to give people more than one way to reach you, so it is usually a good idea to include your main line and then add your fax line or e-mail address on your business cards. The more ways a person has to get in touch with you the better. A final item you may want to put on your business cards is your address. For some businesses, their address is not applicable the work they do, so they should not put it on their business cards. Yet, if you are running a store or office, then you may want to add your physical address to your business cards so people can find you more easily.

The essentials to your business cards are important, but you should use a template that makes all that information easy to read and simple to follow. For most businesses, a simple business card is fine. However, adding some color, a logo, or a design can bring a little spice to your business cards, making them a little more prominent. You can even use various desktop publishing programs to create your own, unique business cards. However, if you do not feel so creative, you can also hire a designer or printer to create your business cards for you.

In order to provide you with the products and/or services in business cards you may request through 123Print. 123Print’s mission is to deliver economical high quality printing fast to its customers. By offering a wide range of personalised products — business cards, appointment cards, letterhead, compliment slips, address labels, note pads, and greeting cards – they are able to provide small businesses with the tools to differentiate themselves in a competitive marketplace.

The pricing is simple and straightforward; there are no surprises or “tricks” to make you purchase more than you need. 123Print’s goal is simple and sincere: To totally please its customers with high quality personalised products. It’s a mission to manufacture and dispatch all orders received by 11am GMT by the next business day. They dispatch via Surface Mail, unless noted on the product offer. You may select expedited delivery for even faster service. If you have any questions about products or services, logon to www.123print.co.uk for more detail.